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RIVERFRONT REVIVAL

The Last Time We Did Something for the First Time

Sales/Activation

The Ask

Festivals pop up everywhere during spring and fall seasons, but the arrival of Riverfront Revival - Darius Rucker's love letter to the Lowcountry - got people talking. The alignment of brands like Jack Daniels, United Community Bank, Nectar Sunglasses and others brought serious magic to an already amazing lineup. Our team sold and serviced sponsors in a sales cycle that stretched 9 months. And we embedded with theirs for a few days...which we always appreciate doing.

The Results

We helped the festival team generate 3x the sponsorship engagement they projected or expected, and visitor data tells us 95% of guests are eager to come back for the encore in '23. That's a great tailwind for brands hoping to tap in for '23.

ALL INFORMATION WITHIN THIS SITE IS PROPERTY OF FISHBAIT SOLUTIONS

We unite brands with fans, and fans with brands. Our entrepreneurial, nimble team of thinkers and doers works tirelessly to forge bonds between people, products and properties. Our sponsorship architecture, activation, IP rights management and more span six pursuits that make life even better: College Sports, Youth Sports, Country Music, Food & Travel, the Great Outdoors and American Heritage.