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#Always Good, Indeed

You know how a great idea you never thought of just MAKES SENSE the minute you hear it? Us, too!

That's how we feel about the newest "mash up" between Avocados from Mexico and the College Football Playoff (a FishBait Solutions client). The partnership is a first time any produce brand has joined forces with college football's pinnacle national championship event.

It's smart...and it's delicious! We are excited to have helped make the match between the two, and can't wait to see all the winning avocado dishes fans share on Monday, January 8. Guac will suit up; but who else will be playing in that game? Time will tell.

Here's the full news release:

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