Open Site Navigation

Ron Cook

CHAIRMAN/CHIEF CULTURE OFFICER

Ron is a long-time partner with Rick (formerly in the R&R Bait and Tackle agency in Nashville), and helps maximize the agency’s talented team and partner relationships in Music City. Ron has been in the Sports and Entertainment Marketing business since 1985.

Ron’s primary career focus has been sponsorships and endorsements for athletes, entertainers and brands along with iconic country music entities like Opry Entertainment Group and CMA. He has managed professional athletes, entertainers and worked in every area of Sports and Entertainment Marketing. Considered by many to be a “dot connector” he enjoys marrying the right brands with the right partner or sponsorship experience.

ALL INFORMATION WITHIN THIS SITE IS PROPERTY OF FISHBAIT SOLUTIONS

We unite brands with fans, and fans with brands. Our entrepreneurial, nimble team of thinkers and doers works tirelessly to forge bonds between people, products and properties. Our sponsorship architecture, activation, IP rights management and more span six pursuits that make life even better: College Sports, Youth Sports, Country Music, Food & Travel, the Great Outdoors and American Heritage.